1stMILE

Website development, mixed media, and live action videos

Allytics reenvisioned the 1stMILE website with new site architecture, messaging, branding, and visuals to enhance awareness for new product offerings as they expanded to serve consumers and partners. To further drive awareness and demand generation for both B2C and B2B audiences, Allytics created a series of mixed media videos that tell the unique offering story. The videos incorporated stock video, typography, and unique motion graphic transitions. A live action video featuring B-roll components and narration, and an animated video was also developed to bring additional life to the offerings